Ep 1: Opposites Attract: Balancing Love & Life When Starting a New Business
"I knew the corporate world was never right for me." -- Brooke Condrey
In MADE’s inaugural episode, we meet Miko Dougherty and Brooke Condrey, founders of Atlanta based branding firm 2FIVE7. Hear Miko and Brooke share their remarkable story of leaving corporate America to find creative independence and learn how they overcame societal obstacles, their own self-criticisms and what it means to be a gay couple first starting out romantically and professionally.
In this episode, they share with us
How and why they decided to start a design and communications business together only shortly after starting to date one another
How they “split” the money as business partners and as romantic partners
How their childhood upbringing shaped the way they manage money today as adults
How they left their comfortable salaries for a more risky role as entrepreneurs
What personal lifestyle sacrifices they made to get to where they are today
What You Will Learn:
Why corporate America is difficult for a creative
When to know when to shift careers
How things happen to push you in the right direction
The shift in work culture
The importance of knowing yourself for the right career
Useful lessons from corporate America to run a business
How to adjust your lifestyle to make your dreams happen
Dealing with criticism from friends
Dealing with being gay and marketing the business
How sharing your lifestyle can equal more success
Discovering and knowing your worth
Being proactive and educating clients on your business
How did you come up with the name 2Five7?
How did you decide to start a business together?
Did you work before starting the business?
When did you decide to take the risk of losing consistent income to build your own business?
How long did it take for you to make the decision that you were ready to leave corporate to start your own business?
How did you know the work environment wasn’t for you?
If you went from college to opening a business, would you have the same gratitude for corporate America?
How did you have discussions about money?
Do you find money differences in your personalities?
Do you have joint accounts?
Have you set guideline for your working relationship on money ?
What criticisms did you receive when you first started?
Are you selective on who you work with as clients?
Do people try to negotiate with you?
Miko Dougherty + Brooke Condrey are co-founders of 2Five7, a design and communications firm based in Atlanta, GA.
Learn more about Miko and Brooke:
Music by Muciscal_Chef
Track title: “Motivational Happy”